Ken Cutts is a higher education marketing leader with experience across public and private institutions, large and small. A first-generation college student who studied marketing and business, he has built a career at the intersection of strategy, storytelling, recruitment, and practical execution.

His first opportunity after college took him to New York City in 2003, where he began his career at the public relations firm cohn&wolfe. Perhaps appropriately, the New York City blackout of 2003 happened on his first Friday at work.

He currently serves as Director of Marketing for Degree Programs at Columbia Business School, where he specializes in connecting high-level strategy with practical, day-to-day execution. Over the course of his career, Ken has led marketing and recruitment efforts at institutions in Wisconsin and New York, including Metropolitan College of New York, Cardinal Stritch University, the University of Wisconsin–Madison, and Parsons School of Design.

His agency experience, including client services work, gave him firsthand insight into managing creative and strategic partnerships from the agency side. That perspective has helped him work effectively with internal teams, outside partners, and campus stakeholders while translating institutional goals into focused, effective marketing work.

A strong advocate for clear, actionable communication, Ken shares industry observations and operational frameworks through his professional blog, where he writes about higher education marketing, enrollment, and the everyday realities of getting good work done inside complex institutions. Outside of higher education, he is the founder of Berlin Mountain Studio, a fine-art online gift shop and custom-print business.